Tuesday, March 29, 2011

Color

Wow.. I just read about a really great app. As a standalone, I think this app will not work well. It is a group app. But even as a group, I believe it may not get the traction it deserves. But I can't imagine what it will value-add to app like Foursquare or Facebook Check In. It would be awesome!

The app is called Color, not Colors. No S. Read about it here:

An excerpt:

"Color uses pattern recognition to figure out when multiple people are photographing the same event or object. In fact, it uses multiple criteria to figure out when people are in the same place paying attention to the same thing or kinds of things, then joins together their content streams within the app.


Color picks the best pictures and features them, while sharing all pictures. So if you’re a concert and take a picture of a performer from the 20th row, you might see another picture of the same performer taken by someone in the 2nd row. At a concert, the pictures taken from all over would keep flooding in. So during the event, you might take five pictures from one perspective, but see on your phone 100 pictures from 20 perspectives (as would those other 20 people).

Color magnifies your experience. It connects people who are interested in the same things in the same place, and shares their pictures and, later, other content.

Color is a way to magnify your view of things. If you’re in line at a club, and use it outside, you’ll see a stream of pictures taken by people inside.

Color is going to catch fire at high schools. Kids will fire up Color in the morning, and all Color users will see a stream of photos taken in real-time all over the school.

Color will be very interesting at industry events, parties, sports events, festivals, and other gatherings.

Color is about real-time location based information about what’s going on right now — text, pictures, audio, video — any kind of content that can be captured with a mobile device".

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